Location Targeting with Google and Facebook Depending on your tech skills, setting up a basic ad campaign in Google Ads or on Facebook can anything from a fairly simple test to a huge and daunting hurdle. Even for the most tech-savvy of business owners, there are a few digital advertising speed bumps that can slow…
Social Distancing and Social Media (and web design too…) It’s crazy what’s been going on out there the last few days. The world’s descending into lockdown and the global economy is grinding to a crawl. It means a whole lot of businesses are having to figure out entirely new ways to connect with people if…
Why should you update your website? A website update and redesign for your business can be a daunting task. You’ve got to take new pictures around the business for the new website, or hire a photographer to do it for you. Write new text for the site. Shoot a video of a client testimonial. Then…
There are no shortcuts to building brand Want to know the secret to losing weight? It’s diet and exercise. We all know that’s the truth. And yet we pay tens, hundreds, and sometimes even thousands of dollars to hucksters who tell us they’ve found a miracle pill that will have you shedding pounds while you sleep. Why?…
Which Social Channel is Best for Your Business? Which social channel will provide your business with the best results for your social media efforts? Everybody’s on Facebook. But if you’ve got video content, maybe YouTube is right for you. Is Twitter even a thing anymore? When you invest in digital advertising, you want to be…